FOR IMMEDIATE RELEASE
July 17, 2014
MISS USA 2014 NIA SANCHEZ TO HOST NATIONAL LOLLIPOP DAY BENEFITING THE SHADE TREE AT SUGAR FACTORY TOWN SQUARE
LAS VEGAS –Nia Sanchez, the newly crowned Miss USA 2014, will host National Lollipop Day benefiting The Shade Tree at Sugar Factory Town Square on Sunday, July 20.
Sanchez will sign autographs and take photographs with fans from 11 a.m. to 1 p.m. She is the first Nevada beauty queen in history to win the Miss USA crown. The event will be part of Sanchez’s official Las Vegas homecoming celebration.
Miss Nevada Teen USA 2014 Alexa Taylor will also make an appearance to support Sanchez.
Sugar Factory will donate 50 percent of all Couture Pops sold both in-store and online on National Lollipop Day to The Shade Tree Las Vegas, the only 24-hour accessible shelter specifically to meet the needs of women, children, and their pets in Southern Nevada. Sanchez, who once lived in a woman’s shelter with her mother, is an advocate for the organization.
Future M3dia group has an aggressive community outreach program working with Three Square and The Leukemia and Lymphoma Society to consistently give back to the local Las Vegas community. Sancho Van Ryan will be on the red carpet to talk to Nia Sanchez about the great work The Shade Tree and Sugar Factory are doing.
Sugar Factory’s signature Couture Pops, priced at $25 each, are a hit with celebrities and fans alike. These fashionable signature pops are the latest designer accessory. Iconic superstars including Britney Spears, Drake, Katy Perry, Nicki Minaj, Rihanna, Sting, Mario Lopez, Nicole Scherzinger, Kim Kardashian, Eva Longoria, and Carmen Electra are just a few of the celebrities who have either endorsed or have been spotted with the sparkly lollipops.
ABOUT SUGAR FACTORY
The Sugar Factory brand is a hit around the world – offering everyone a sweet escape. Sugar Factory currently has stores located at The Mirage Resort & Casino, Miracle Mile Shops inside Planet Hollywood Resort & Casino, MGM Grand and Paris Las Vegas and will soon open a location in McCarran International Airport at the D Gates. The famed sweet retreat opened its first New York City location in the Meatpacking District, Los Angeles’ Hollywood and Highland and in Washington, D.C.’s Union Station. The brand will expand into more new domestic markets this year with planned openings in Brooklyn’s Barclays Center, Chicago and Orlando. The brand expanded internationally with its first retail store overseas in Bahrain last summer and will have another international location open in Manila, Philippines.
ABOUT THE SHADE TREE
For 25 years The Shade Tree, a 501(c)3 non-profit organization, has been dedicated to improving the lives of women, children and their pets affected by domestic violence and crisis in the Las Vegas valley. As the only organization with an animal shelter on campus, named Noah’s Animal House, The Shade Tree brings families together with their pets and connects them with assistance and services. The Shade Tree is the largest shelter of its kind in Nevada and is the only 24-hour accessible shelter designed specifically to meet the needs of women and children in Southern Nevada. With 364 permanent beds, The Shade Tree provides over 6,000 women and children safe shelter each year. To learn more about how you can support The Shade Tree, please call (702) 385-0072 or visit www.theshadetree.org . For the latest news and events on The Shade Tree follow them athttps://www.facebook.com/TheShadeTreeLV or Twitter @ShadeTreeVEGAS.
Sabrina Chapman/Brenna Bagby
Wicked Creative (702) 868-4545